Privacy Policy

Welcome to EntryPrep! We are committed to protecting your privacy and ensuring the security of your personal data. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use our website www.entryprep.com (the “website”) and our related services.

By using our services, you agree to the collection and use of information in accordance with this policy.

Company Name: Generation Lambda Factor, Unipessoal Lda
Address: Rua General Joaquim Maria Neto, 1, 5300-284 Bragança, Portugal
Email: madeira.andreia@gmail.com
Phone: +351 936 347 765

We collect and process different types of personal data, including:

When using our website, enrolling in a course, or contacting us, you may provide us with:

• Personal information: First name, last name, date of birth, VAT number, current position, address, country, email address, and phone number
• Educational background: Collect information about users' previous test scores, educational history, and target institutions to provide personalized guidance.
• Learning preferences: Gather data on users' preferred learning styles, study schedules, and areas of difficulty to tailor course materials effectively.
• Account information: When registering for our courses or services
• Payment information: Processed securely through third-party payment providers
• Communications: Any message or inquiries you send to us
• Customer testimonials: From time to time, we post Customer testimonials on the website which may contain Personal Information. We will always obtain your consent prior to posting any Personal Information included in your testimonial(s).

When you visit our website, we may automatically collect:

• Usage data: Information on how you interact with our website
• Device information: IP address, browser type, operating system
• Cookies and tracking technologies: Used for analytics, personalization, and improving user experience (see our Cookie policy)

Unless specified otherwise, all data requested by this website is mandatory and failure to provide this data may make it impossible for this website to provide its services.

In cases where this website specifically states that some personal data is not mandatory, you are free not to communicate this data without consequences to the availability or the functioning of the service.

Any use of cookies – or of other tracking tools — by this website or by the owners of third-party services used by this website serves the purpose of providing the service required by you, in addition to any other purposes described in the present document.

You are responsible for any third-party personal data obtained, published or shared through this website.

We take appropriate security measures to prevent unauthorized access, disclosure, modification, or unauthorized destruction of the data. The data processing is carried out using computers and/or IT enabled tools, following organizational procedures and modes strictly related to the purposes indicated.

In addition to ourselves, in some cases, the data may be accessible to certain types of persons in charge, involved with the operation of this website (e.g. administration, marketing team, and legal team).

The updated list of these parties may be requested from us at any time by contacting us at the contact details provided in this document.

The data is processed at our operating offices and in any other places where the parties involved in the processing are located. Depending on your location, data transfers may involve transferring your data to a country other than your own. To find out more about the place of processing of such transferred data, you can check the section containing details about the processing of personal data.

Unless specified otherwise in this document, personal data shall be processed and stored for as long as required by the purpose they have been collected for and may be retained for longer due to applicable legal obligation or based on your consent.

Your personal data is collected to allow us to provide our service, comply with our legal obligations, respond to enforcement requests, protect our rights and interests (or yours or those of third parties), detect any malicious or fraudulent activity, as well as the purposes set out below:

Google Ad Manager is an advertising service provided by Google Ireland Limited that allows the Owner to run advertising campaigns in conjunction with external advertising networks that the Owner, unless otherwise specified in this document, has no direct relationship with.
In order to understand Google’s use of Data, consult Google’s partner policy.
This service uses the “DoubleClick” Cookie, which tracks use of www.entryprep.com and User behavior concerning ads, products and services offered.

Users may decide to disable all the DoubleClick Cookies by going to: Google Ad Settings.

Personal data processed: Trackers; Usage data
‍Place of processing: Ireland
‍Privacy policy: https://policies.google.com/privacy

Category of personal information collected according to CCPA: internet information.

This processing constitutes a sale based on the definition under the CCPA.

If you’d like to know more, or exercise your right to opt out in regard to all the sales carried out by www.entryprep.com, both online and offline, you can contact us for further information using the contact details provided in this document.

The services contained in this section enable us to monitor and analyze web traffic and can be used to keep track of your behavior.

Google Analytics (Universal Analytics) is a web analysis service provided by Google LLC (“Google”). Google utilizes the data collected to track and examine the use of this website, to prepare reports on its activities and share them with other Google services. Google may use the data collected to contextualize and personalize the ads of its own advertising network.

To understand Google's use of data, consult Google's partner policy and their Business data page.

Personal data processed: Trackers; Usage data
‍Place of processing: United States
‍Privacy policy: https://business.safety.google/privacy/
‍Opt-out link: https://tools.google.com/dlpage/gaoptout

Category of personal information collected according to the CCPA: internet or other electronic network activity information.

Google Analytics Demographics and Interests reports is a Google Advertising Reporting feature that makes available demographic and interests Data inside Google Analytics for this website (demographics means age and gender Data).

Personal data processed: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example).
‍Place of processing: Ireland
‍Privacy policy: https://policies.google.com/privacy
‍Opt-out link: https://tools.google.com/dlpage/gaoptout

Users can opt out of Google’s use of cookies by visiting Google’s Ads Settings.

Category of personal information collected according to CCPA: identifiers; internet information. This processing constitutes a sale based on the definition under the CCPA.

Facebook Ads conversion tracking (Facebook pixel) is an analytics service provided by Facebook Ireland Ltd that connects data from the Facebook advertising network with actions performed on this website. The Facebook pixel tracks conversions that can be attributed to ads on Facebook, Instagram and Audience Network.

Personal data processed: Trackers; Usage data
‍Place of processing: Ireland
‍Privacy policy: https://www.facebook.com/privacy/policy/?entry_point=data_policy_redirect&entry=0

Category of personal information collected according to CCPA: internet information. This processing constitutes a sale based on the definition under the CCPA.

If you’d like to know more, or exercise your right to opt out in regard to all the sales carried out by www.entryprep.com, both online and offline, you can contact us for further information using the contact details provided in this document.

This type of service allows you to view content hosted on external platforms directly from the pages of this website and interact with them. Such services are often referred to as widgets, which are small elements placed on a website or app. They provide specific information or perform a particular function and often allow for user interaction.This type of service might still collect web traffic data for the pages where the service is installed, even when you do not use it.

Google Fonts is a typeface visualization service provided by Google LLC that allows this website to incorporate content of this kind on its pages.

To understand Google's use of data, consult Google's partner policy and their Business data page.

Personal data processed: Trackers; Usage data
‍Place of processing: United States
‍Privacy policy: https://business.safety.google/privacy/
‍Opt-out link: https://tools.google.com/dlpage/gaoptout

Category of Personal Information collected according to the CCPA: internet or other electronic network activity information.

By filling in the contact form with your data, you authorize this website to use these details to reply to your requests for information, course registration or any other kind of request as indicated by the form’s header.

Personal data processed: phone number; email address; first name; last name

Category of personal information collected according to the CCPA: identifiers.

This service helps Entryprep to manage the tags or scripts needed on www.wntryprep.com in a centralized form what may result in the retention of this Data by this service.

Google Tag Manager is a tag management service provided by Google Ireland Limited.

Personal data processed: Trackers;
‍Place of processing: Ireland
‍Privacy policy: https://policies.google.com/privacy

Category of personal information collected according to the CCPA: internet information. This processing constitutes a sale based on the definition under the CCPA.

If you’d like to know more, or exercise your right to opt out in regard to all the sales carried out by www.entryprep.com, both online and offline, you can contact us for further information using the contact details provided in this document.

We may process personal data relating to you if you have given your consent for one or more specific purposes:

• for contractual purposes to provide and manage our GMAT courses and services
• for personalized study plans and recommend specific course modules
• to monitor user progress through course materials to provide feedback and adjust study recommendations
• to communicate with you, including sending updates and customer support
• to process payments and manage enrollments
• to improve website performance and user experience
• to conduct marketing and promotional activities (with your consent)
• to comply with legal and regulatory obligations

In any case, we will gladly help to clarify the specific legal basis that applies to the processing, and whether the provision of personal data is a statutory or contractual requirement, or a requirement necessary to enter into a contract.

When we collect your personal information, we keep it for as long as required for the purposes we collected for. Sometimes, we might need to keep your personal information longer due to a legal obligation or based on your consent.

Here’s what that means in more detail. We will keep your personal information based on the purposes and reasons set out below:

• for contractual purposes: If we have concluded a contract with you, then we'll keep your information until the contract has been performed in full.
• for our legitimate interests: If we're using your personal information for purposes that are necessary and relevant to our business operations, we'll keep it as long as we need it for those purposes.
• with your consent: We may be allowed to retain personal data for a longer period whenever you have given consent to such processing, unless you withdraw your consent.
• legal obligations: we may be obliged to retain personal data for a longer period whenever required to fulfill a legal obligation or upon order of an authority.

Once the retention period expires, your personal data will be deleted. Therefore, the right of access, the right to erasure, the right to rectification and the right to data portability cannot be enforced after expiration of the retention period.

You may exercise certain rights regarding your data processed by us. In particular, you have the right to do the following, to the extent permitted by law:

• Withdraw your consent at any time. You have the right to withdraw consent where they have previously given your consent to the processing of your personal data.
• Object to processing of your data. You have the right to object to the processing of your data if the processing is carried out on a legal basis other than consent.

• If your personal data is processed for public interest, by an official authority, or for our legitimate business interests, you can object by providing a reason related to your particular situation.
• If your personal data is being processed for direct marketing purposes, you can object at any time, free of charge, and without any reason. If you do, we will stop using your personal data for marketing. To find out if we are using your data for direct marketing, please refer to the relevant sections of this document.

• Access your data. You have the right to learn if data is being processed by us, obtain disclosure regarding certain aspects of the processing and obtain a copy of the data undergoing processing.
• Verify and seek rectification. You have the right to verify the accuracy of your data and ask for it to be updated or corrected.
• Restrict the processing of your data. You have the right to restrict the processing of your data. In this case, we will not process your data for any purpose other than storing it.
• Have your personal data deleted or otherwise removed. You have the right to obtain the erasure of your data from us.
• Receive your data and have it transferred to another controller. You have the right to receive your data in a structured, commonly used and machine-readable format and, if technically feasible, to have it transmitted to another controller without any hindrance.
• Lodge a complaint. You have the right to bring a claim before your competent data protection authority.
• Learn about the reason for data transfers. You are also entitled to learn about the legal basis for data transfers abroad, including to any international organization governed by public international law or set up by two or more countries, such as the UN.
• Know about security measures: You have the right to know about the security measures we take to safeguard your data.

Any requests to exercise your rights can be directed to us. Our full contact details can be found at the start of this document. Such requests are free of charge and will be answered by us as early as possible, providing you with the information required by law.

Any rectification or erasure of personal data or restriction of processing will be communicated by us to each recipient, if any, to whom the personal data has been disclosed unless this proves impossible or involves disproportionate effort. At your request, we will inform you about those recipients.

Any rectification or erasure of personal data or restriction of processing will be communicated by us to each recipient, if any, to whom the personal data has been disclosed unless this proves impossible or involves disproportionate effort. At your request, we will inform you about those recipients.

This section applies to you if you reside in Switzerland, and supersedes any other possibly divergent or conflicting information contained in the privacy policy.

Further details regarding the categories of data processed, the purposes of processing, the categories of recipients of the personal data, if any, the retention period and further information about personal data can be found in the section titled “Detailed information on the processing of personal data” within this document.

You may exercise certain rights regarding your data within the limits of law, including the following:

• right of access to personal data;
• right to object to the processing of your personal data (which also allows you to demand that processing of personal data be restricted, personal data be deleted or destroyed, specific disclosures of personal data to third parties be prohibited);
• right to receive your personal data and have it transferred to another controller (data portability);
• right to ask for incorrect personal data to be corrected.

Any requests to exercise your rights can be directed to us through the contact details provided at the start of this document. Such requests are free of charge and will be answered by us as early as possible, providing you with the information required by law.

This section of the document integrates with and supplements the information contained in the rest of the privacy policy and is provided by the entity running this website and, if the case may be, its parent, subsidiaries and affiliates (for the purposes of this section referred to collectively as “we”, “us”, “our”).

This section applies to all Users in Brazil (Users are referred to below, simply as “you”, “your”, “yours”), according to the "Lei Geral de Proteção de Dados" (the "LGPD"), and for such Users, it supersedes any other possibly divergent or conflicting information contained in the privacy policy. This part of the document uses the term “personal information” as it is defined in the LGPD.

We can process your personal information solely if we have a legal basis for such processing. Legal bases are as follows:

• your consent to the relevant processing activities;
• compliance with a legal or regulatory obligation that lies with us;
• the carrying out of public policies provided in laws or regulations or based on contracts, agreements and similar legal instruments;
• studies conducted by research entities, preferably carried out on anonymized personal information;
• the carrying out of a contract and its preliminary procedures, in cases where you are a party to said contract;
• the exercising of our rights in judicial, administrative or arbitration procedures;
• protection or physical safety of yourself or a third party;
• the protection of health – in procedures carried out by health entities or professionals;
• our legitimate interests, provided that your fundamental rights and liberties do not prevail over such interests; and
• credit protection.

To find out more about the legal bases, you can contact us at any time using the contact details provided at the start of this document.

To find out what categories of your personal information are processed, you can read the section titled “Detailed information on the processing of personal data” within this document.

To find out why we process your personal information, you can read the sections titled “Detailed information on the processing of personal data” and “Legal basis of processing” within this document.

You have the right to:

• obtain confirmation of the existence of processing activities on your personal information;
• access to your personal information;
• have incomplete, inaccurate or outdated personal information rectified;
• obtain the anonymization, blocking or elimination of your unnecessary or excessive personal information, or of information that is not being processed in compliance with the LGPD;
• obtain information on the possibility to provide or deny your consent and the consequences thereof;
• obtain information about the third parties with whom we share your personal information;
• obtain, upon your express request, the portability of your personal information (except for anonymized information) to another service or product provider, provided that our commercial and industrial secrets are safeguarded;
• obtain the deletion of your personal information being processed if the processing was based upon your consent, unless one or more exceptions provided for in art. 16 of the LGPD apply;
• revoke your consent at any time;
• lodge a complaint related to your personal information with the ANPD (the National Data Protection Authority) or with consumer protection bodies;
• oppose a processing activity in cases where the processing is not carried out in compliance with the provisions of the law;
• request clear and adequate information regarding the criteria and procedures used for an automated decision; and
• request the review of decisions made solely on the basis of the automated processing of your personal information, which affect your interests. These include decisions to define your personal, professional, consumer and credit profile, or aspects of your personality.

You will never be discriminated against, or otherwise suffer any sort of detriment, if you exercise your rights.

You can file your express request to exercise your rights free from any charge, at any time, by using the contact details provided at the start of this document, or via your legal representative.

We will strive to promptly respond to your requests. In any case, should it be impossible for us to do so, we’ll make sure to communicate to you the factual or legal reasons that prevent us from immediately, or otherwise ever, complying with your requests. In cases where we are not processing your personal information, we will indicate to you the physical or legal person to whom you should address your requests, if we are in the position to do so.

If you file an access or personal information processing confirmation request, please make sure that you specify whether you’d like your personal information to be delivered in electronic or printed form. You will also need to let us know whether you want us to answer your request immediately, in which case we will answer in a simplified fashion, or if you need a complete disclosure instead. In the latter case, we’ll respond within 15 days from the time of your request, providing you with all the information on the origin of your personal information, confirmation on whether records exist, any criteria used for the processing and the purposes of the processing, while safeguarding our commercial and industrial secrets.

If you file a rectification, deletion, anonymization or personal information blocking request, we will make sure to immediately communicate your request to other parties with whom we have shared your personal information in order to enable such third parties to also comply with your request — except in cases where such communication is proven impossible or involves disproportionate effort on our side.

We are allowed to transfer your personal information outside of the Brazilian territory in the following cases:

• when the transfer is necessary for international legal cooperation between public intelligence, investigation and prosecution bodies, according to the legal means provided by the international law;
• when the transfer is necessary to protect your life or physical security or those of a third party;
• when the transfer is authorized by the ANPD;
• when the transfer results from a commitment undertaken in an international cooperation agreement;
• when the transfer is necessary for the execution of a public policy or legal attribution of public service;
• when the transfer is necessary for compliance with a legal or regulatory obligation, the carrying out of a contract or preliminary procedures related to a contract, or the regular exercise of rights in judicial, administrative or arbitration procedures.

Your personal data may be used for legal purposes by us in Court or in the stages leading to possible legal action arising from improper use of this website or the related services. You declare to be aware that we may be required to reveal personal data upon request of public authorities.

In addition to the information contained in this privacy policy, this website may provide you with additional and contextual information concerning particular services or the collection and processing of personal data upon request.

For operation and maintenance purposes, this website and any third-party services may collect files that record interaction with this website (System logs) or use other personal data (such as the IP Address) for this purpose.

More details concerning the collection or processing of personal data may be requested from us at any time. Please see the contact information at the start of this document.

We reserve the right to make changes to this privacy policy at any time by notifying you on this page and possibly within this website and/or - as far as technically and legally feasible - sending a notice to you via any contact information available to us. It is strongly recommended to check this page often, referring to the date of the last modification listed at the bottom. Should the changes affect processing activities performed based on your consent, we shall collect new consent from you, where required.

We take the security of your personal data seriously and implement technical and organizational measures to protect it against unauthorized access, loss, or misuse.

These include:

• secure servers and encrypted data storage
• limited access to personal data by authorized personnel only
• third-party security audits and compliance checks

However, no method of online transmission is 100% secure. If you suspect a data breach, please contact us immediately.

Our website may contain links to external websites (e.g., MBA.com for GMAT Official materials). We are not responsible for their privacy policies, and we encourage you to review them separately.

We use cookies and similar technologies to enhance your browsing experience. By using our website, you agree to our Cookie policy, which explains:

• what cookies we use
• why we use them
• how you can control your cookies preferences

You can manage your cookie settings at any time in your browser.

Any information that directly, indirectly, or in connection with other information — including a personal identification number— allows for the identification or identifiability of a natural person (in other words, you).

Usage data is information automatically collected through this website or third-party services, including your IP address, browser type, operating system, time and method of requests, response status, visit duration, page sequence, and device-specific details.

The means by which your personal data is collected and processed.

The service provided by this website as described in the Terms & Conditions and on this website.

Unless otherwise specified, all references made within this document to the European Union include all current member states to the European Union and the European Economic Area.

Cookies are trackers consisting of small sets of data stored in your browser.

Tracker indicates any technology - e.g. cookies, unique identifiers, web beacons, embedded scripts, e-tags and fingerprinting -that enables the tracking of you, for example by accessing or storing information on your device.

This privacy statement has been prepared based on provisions of multiple legislations. This privacy policy relates solely to this website, if not stated otherwise within this document.